A brand new crypto plugin will permit WordPress publishers to obtain advert earnings immediately into their Ether (ETH) wallets, in response to a Dec. 10 plugin description posted on the WordPress’ official web site.

Referred to as “EthereumAds,” the plugin will allow content material publishers to public sale commercial area for ETH utilizing good contracts. “After you inserted our widget your advert area is mechanically overtly auctioned off utilizing our good contract each two weeks to the best bidder,” the official description reads.

In line with the EthereumAds website, the WordPress plugin plans to compete with Google AdSense, permitting publishers to earn ETH by banner adverts. EthereumAds particularly guarantees to supply publishers with decrease commissions: “Google Adsense solely pays you 68% of your advert earnings. We however pay you a whopping 90%.”

The brand new advert plugin is relevant to any sort of content material like web sites, blogs, billboards and isn’t restricted to crypto-related content material. 

As EthereumAds intends to compete with main advert monetization platforms like Google AdSense, it stays to be seen how conventional advert platforms cope with their crypto rivals.

Offering the world’s largest advert monetization platform, Google has had some points with crypto previously. In April 2020, Cointelegraph reported that Google AdSense was operating fraudulent crypto adverts whereas prohibiting some respectable crypto corporations from utilizing its service. Google Advertisements beforehand blacklisted key phrases mentioning Ethereum, as reported in January 2019.